Lipton Blueberry Muffin & Forest Fruit
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Lipton annually produces limited series of bag-pyramids tea. Depot proposed the alternative to traditional tea cans, betting on unusual bright design. As a result, the tea can has become a powerful tool to engage consumers in the emotional world of the brand.
Design of new cans involves into the world of happiness and fun. All elements of the product group are shown in the animation style and transformed into animated characters. Many small details and «overflow» of the image from one face to another creates an irresistible desire to twist a tea can in hands.
Design of new cans involves into the world of happiness and fun. All elements of the product group are shown in the animation style and transformed into animated characters. Many small details and «overflow» of the image from one face to another creates an irresistible desire to twist a tea can in hands.
Services rendered:
Label and packaging graphic design
Activity:
Grocery
Coffee & Tea
Client:
Unilever
End Date:
04/18/2014
