Memoire XO
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The cognac label was designed to look like a calendar, with a series of notches marking the passing of time carved into rock. This has the effect of confirming that the cognac has been matured for a period of 25 years. Each year on the calendar is represented by 12 notches with a line through them, and these stand for the months for which the cognac has been matured.
Services rendered:
Naming
Research and analysis
Visual identity
Brand positioning
Brand audit
Label and packaging graphic design
Activity:
Alcoholic Drinks
Client:
Grossmart
End Date:
10/10/2009