Princessa
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Company BIG requested Depot branding agency to redesign the brand Princessa in 2015. The main task was to update the image of the main brand character — princess. Under the Princessa brand a full range of hair and body care, color cosmetics, perfume, gift sets, accessories and stationery are made. Production is focused on girls from 3 to 12 years.
Awards:
Silver on NPBK festival 2019
Bronze on Silver Mercury festival 2019
Services rendered:
Design strategy
Visual identity
Packaging concept
Brand audit
Label and packaging graphic design
Rebranding
Activity:
Kids Goods
Cosmetics & Pharmacy
Client:
BIG
End Date:
02/02/2016
